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Wildman Blog
The Game-Changer Small Businesses Need: Website Chatbots
In today’s fast-paced digital world, customers expect instant service, and small business owners need efficient solutions to meet these demands. A website chatbot is a valuable tool that delivers immediate, reliable support while helping you run your business more...
Best Practices for Your LinkedIn Company Page
LinkedIn is much more than just a platform to connect with professionals in your industry. It's a powerful tool that can help grow your small business in ways you may not have considered before. By creating a LinkedIn company page, you can establish your brand's...
Small Business Blogging: A Budget-Friendly Way to Increase Visibility and Gain Customers
As a small business owner, you know how important it is to stand out online to bring in new customers. While some marketing tactics can get pricey, there’s one simple, cost-effective solution that offers real results: blogging. Not only does blogging give you a chance...
Embracing Failure: The Key to Success in Organic Social Media Marketing
In the ever-evolving landscape of social media, the pressure to succeed can be overwhelming. Brands are constantly striving for that perfect post that will go viral, increase their following, and boost engagement rates. However, this quest for perfection often becomes...
Unlocking Profitability: Calculating LTV and CAC for Business Success
Would you like to better understand business profitability? I know no one likes business math…but it’s important. To really understand what’s going on in your business, we have to unpack a few terms and metrics: Lifetime Value (LTV) and Customer Acquisition Cost...
Don’t Follow the Herd
Last week, I was thinking about a new ad campaign for our business and trying to come up with ideas for the content. I tried looking at what everyone else was doing; friends, competitors, big brands. I found myself a bit stuck and without any brilliant ideas. Then I...
How much should your small business be spending on marketing?
As a small business owner, you probably know you need marketing. It's the key to driving sales, building a loyal customer base, and differentiating yourself in a crowded market. But when it comes to determining how much to spend on marketing, the waters can get murky....
Content Goldmine: How Repurposing Benefits Small Business Owners
In today's competitive digital landscape, small business owners are constantly seeking innovative ways to maximize their online presence. One powerful strategy that can drive value and boost growth is content repurposing. By breathing new life into existing content,...
The Benefits of Scheduling Social Media Posts in Advance for Small Business Owners
In today's fast-paced digital world, social media has become a vital tool for small businesses to effectively communicate, engage with customers, and stay relevant. With numerous demands and limited resources, small business owners need to find efficient ways to...