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Wildman Blog
Creating a Facebook Business Page
Creating a Facebook Business Page is an effective way to promote your business, engage with customers, and build your online presence. Whether you're just starting out or looking to refine your digital marketing strategy, this guide will help you set up your page in a...
How Much Should I Spend on Website Hosting?
We had someone ask about website hosting recently. He had a website for his small business and was considering the options for hosting. Some were $2/month, some were $20/month, and some were $200/month and everywhere in between. Each had their list of features and...
How a Social Media Management Platform Can Help Your Small Business
Running a small business often means wearing many hats. You might find yourself juggling customer service, inventory and marketing—sometimes all at once! Managing social media on top of everything else can feel overwhelming. According to Business Dasher, about 47% of...
The Game-Changer Small Businesses Need: Website Chatbots
In today’s fast-paced digital world, customers expect instant service, and small business owners need efficient solutions to meet these demands. A website chatbot is a valuable tool that delivers immediate, reliable support while helping you run your business more...
Best Practices for Your LinkedIn Company Page
LinkedIn is much more than just a platform to connect with professionals in your industry. It's a powerful tool that can help grow your small business in ways you may not have considered before. By creating a LinkedIn company page, you can establish your brand's...
Small Business Blogging: A Budget-Friendly Way to Increase Visibility and Gain Customers
As a small business owner, you know how important it is to stand out online to bring in new customers. While some marketing tactics can get pricey, there’s one simple, cost-effective solution that offers real results: blogging. Not only does blogging give you a chance...
Embracing Failure: The Key to Success in Organic Social Media Marketing
In the ever-evolving landscape of social media, the pressure to succeed can be overwhelming. Brands are constantly striving for that perfect post that will go viral, increase their following, and boost engagement rates. However, this quest for perfection often becomes...
Unlocking Profitability: Calculating LTV and CAC for Business Success
Would you like to better understand business profitability? I know no one likes business math…but it’s important. To really understand what’s going on in your business, we have to unpack a few terms and metrics: Lifetime Value (LTV) and Customer Acquisition Cost...
Don’t Follow the Herd
Last week, I was thinking about a new ad campaign for our business and trying to come up with ideas for the content. I tried looking at what everyone else was doing; friends, competitors, big brands. I found myself a bit stuck and without any brilliant ideas. Then I...