When it comes to small business owners and their marketing needs, the most important thing to know is that content writing is not a one-size-fits-all endeavor. The type of writing that works for one company might not work for another, and the tone you use will depend...
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3 Ways to Repurpose Content
Repurposing content as a small business owner is super important because it will save you time, energy and effort that can be focused somewhere else. However, repurposing content doesn’t simply mean posting the same content verbatim on all platforms. It needs to be...
How to Drive Conversions on Social Media
Social media has grown to be a powerful tool in our marketing arsenal. With the ever-increasing popularity of social media platforms, small businesses are now able to reach a significantly bigger audience via these channels. Social Media is often seen as a way to...
Tips to Get Your Products Listed in Search Results
Do you have an e-commerce site? This article is a must read for you! The tips listed here are designed to help you get more traffic on your site. How does Google list your products on its search page? Google aims to help users make the right decisions, and it...
Making a Good First Impression on Instagram
Big or small, a good IG presence is super important. If you have a small business chances are your customer base is on IG also. Let's face it, people love to scroll, they don't call it social media for nothin'. Having great photos on your IG is a great way to make a...
A Year in Review: 2021s Biggest Digital Trends For Small Businesses
We’re here at the end of another year. 2021 is almost over and we thought it would be a good idea to take a look back and see what last year’s biggest digital trends meant for small businesses. 1- AI and Programmatic Digital In 2021, AI and programmatic digital...