Creating a Facebook Business Page is an effective way to promote your business, engage with customers, and build your online presence. Whether you’re just starting out or looking to refine your digital marketing strategy, this guide will help you set up your page in a few simple steps.
Step 1: Sign Into Your Facebook Account
To get started, you’ll need a personal Facebook account. If you don’t have one, you can create one by visiting www.facebook.com and following the on-screen instructions. You MUST connect your business page to a personal account. Do not create a fake account/persona account for your business. This will put your page at risk of being deleted. Fake accounts directly go against Facebook’s terms of service. You must use a legitimate personal account to administer a business page.
Step 2: Access the “Create Page” Option
Once logged in, go to the menu in the top right corner of your Facebook homepage. Select “Page” from the options, this will then prompt you to create your new page.
Step 3: Create Your Page
Fill out all information on this page, then click “create page”
Step 4: Finish Setting Up Your Page
Make sure to add all relevant information about your business to your page. This includes contact information, location, hours etc. Also make sure to add a profile picture and cover photo.
Step 5: Adding Admins
After creating your Facebook Business Page, it’s important to add at least one other trusted person as an admin with full control to your page. This is especially important if someone within your company, such as an employee, creates the page and then leaves the company. Without another full-access admin, you risk losing control of the page if that person is no longer available to manage it. By adding a trusted admin, you ensure that your business page remains accessible and secure, even if there are changes in personnel or if you lose access to your personal Facebook account. This way, your business can maintain continuous control of its online presence.
