When it comes to small business owners and their marketing needs, the most important thing to know is that content writing is not a one-size-fits-all endeavor. The type of writing that works for one company might not work for another, and the tone you use will depend...
Repurposing content as a small business owner is super important because it will save you time, energy and effort that can be focused somewhere else. However, repurposing content doesn’t simply mean posting the same content verbatim on all platforms. It needs to be...
We’re here at the end of another year. 2021 is almost over and we thought it would be a good idea to take a look back and see what last year’s biggest digital trends meant for small businesses. 1- AI and Programmatic Digital In 2021, AI and programmatic digital...
Have you ever started a cross country road trip to a place you’ve never been with no plan, no map and no phone? If so, you probably didn’t get very far or know where you ended up going. Unfortunately, this is exactly how many small businesses advertise. They...
A new Google My Business (GMB) performance report feature has been introduced, using which you can easily check how people find your business. It enables you to even track what device and platform people are using to access your local listing. Under the header, you’ll...
If you are not mobile first by now, you might end up being last. Mobile commerce is making major waves in consumer purchasing habits, with an increase of m-commerce sales, up 39% in Q1 over last year. Our customers expect to do business with us via their smartphone or...
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