A new Google My Business (GMB) performance report feature has been introduced, using which you can easily check how people find your business. It enables you to even track what device and platform people are using to access your local listing. Under the header, you’ll...
If you are not mobile first by now, you might end up being last. Mobile commerce is making major waves in consumer purchasing habits, with an increase of m-commerce sales, up 39% in Q1 over last year. Our customers expect to do business with us via their smartphone or...
Have you ever tried to drink from a cup with a hole in the bottom? It’s highly ineffective and quickly gets messy. That’s a lot like what many businesses do every day with their sales funnel. Customers fall out of the bottom of it almost as fast as they come in the...
When creating content, you are not only providing your consumers with value, you are providing them with an experience. This experience, good or bad, can leave a lasting impact on current and future consumers. What exactly is a content experience? Every piece of...
The potential for user-generated content is enormous, but only when done successfully. If you have a business, you need to take advantage of all the content opportunities that you can. The following article will help you better understand what user-generated content...
Creating content doesn’t have to create a headache. When you think about creating content, you don’t need to come up with 10 different ideas for 10 different platforms. Truthfully, you only need to start with one topic for one platform. What I’m talking about is...
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