Staying updated with the latest Search Engine Optimization (SEO) related developments is important to increase your website’s traffic. It can be a bit demanding, but it is worth your efforts. To help you stay informed and prepared for the upcoming digital challenges,...
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Google’s December 2020 Core Algorithm Update
On Dec 3rd, 2020, Google began rolling out a new core algorithm update, and as always, it made some people happy while others weren’t as pleased about it. Google makes smaller modifications to its ranking formulas almost every day, but the big changes are made only...
The A’s of Marketing
Use AAA for Help If your small business starts to drift off the road of success this year, remember to use AAA. Marketing in 2021 can be a daunting challenge, don’t over complicate it. Use the AAA formula to increase sales and retain loyal customers. Attention...
Why you should have an HTTPS website
What difference does having an HTTPS website really make when it comes to a small business? To answer this question, let’s start by talking about what exactly HTTPS is. HTTPS stands for hypertext transfer protocol secure and it is the secure version of HTTP. It is...
Why utilizing the remove follower function on Instagram should be normalized
In 2018, Instagram created the option to remove followers from your account. When this new feature came out, it came with a bad connotation. “Use this feature to remove creeps from your public page.” However, when it comes to social media marketing, this feature could...
6 Reasons Your Local Business Listings Need to Be Accurate
As a business, how likely is it that potential customers will come through your door?The whole point of an online presence is to entice customers into your store, your leasing office or your showroom so you can convert them to paying customers rather than just...