Social media has grown to be a powerful tool in our marketing arsenal. With the ever-increasing popularity of social media platforms, small businesses are now able to reach a significantly bigger audience via these channels. Social Media is often seen as a way to...
Social
Making a Good First Impression on Instagram
Big or small, a good IG presence is super important. If you have a small business chances are your customer base is on IG also. Let's face it, people love to scroll, they don't call it social media for nothin'. Having great photos on your IG is a great way to make a...
6 Types of Social Media Your Small Business Should Utilize
Most people don't realize there are different categories of social media channels. If you were to ask a random person on the street, "What types of social media exist?". They would probably respond with, "Facebook, Twitter, Instagram, Snapchat and LinkedIn". And they...
Why you should still be using all 30 hashtags on Instagram
On September 27, 2021, Instagram’s Creator account, @creators, posted a carousel about “Tips for Using #hashtags” (shown below). Within this post, they have a list of Hashtag Dos. The last item on that list --- “Do keep the number of hashtags between 3-5.” In the next...
4 Tips to Grow Your Instagram Following
With Instagram being such a huge platform, you would think it would be easy to gain followers. However, that’s not quite the case. You can be on Instagram for months to even years and never break 1,000 followers. The thing that most people don’t understand is that it...
Instagram Banned Hashtags: How You’re Hurting Organic Reach
Properly utilizing hashtags on Instagram is really important for organic growth. Whether you’re using one or all 30, it’s vital that what you use actually works. I’m not talking about working strategically, I mean literally. There are a plethora of hashtags on...